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As digitalization becomes the new normal across all industries especially during a time when staying at home is encouraged, beauty is no exception. For nearly a decade, CITIC Telecom CPC has been supporting a global luxury beauty group to accelerate its digital transformation whether from security in the backend or macro expansions so to meet the growing needs of the market.
Sought-after for its tailored digitalization solutions to tackle the group’s surging online customers, CITIC Telecom CPC kicked off the partnership back in 2013 with a suite of ICT managed services for a total digital transformation that prioritizes security.
What started out as setting up a backup service for data centers in 2013 evolved into disaster recovery across the group’s reach in Asia Pacific, to strengthen the group’s business growth in the region. With its extensive global coverage, CITIC Telecom CPC successfully won the bid to build and migrate the group’s backend services to a private cloud in China so to better serve its customers in the region.
Immense growth in the region meant the group’s servers tripled in just a year’s time; but this also exposed itself to more advanced security threats. A trusted ICT partner with technical expertise and global industry knowhow is required to enhance its cybersecurity defences. As such, CITIC Telecom CPC’s global-local expertise and extensive infrastructure delivered a secure, reliable and seamless connectivity with great quality and service. Its managed services effectively safeguarded the group’s confidential customer information and transactional data, allowing it to focus on its global business expansion.
CITIC Telecom CPC has dedicated a team of experts to overseeing the group’s cloud applications and cybersecurity with its acclaimed Managed Security Services (MSS), and offered a myriad ICT services to support both backend and front-of-house duties like invoicing, business intelligence, CRM and ensuring the group’s countless customers enjoy the entire shopping experience – with security, of course, as its utmost priority throughout every part of the digital transformation.
The backbone of a successful e-commerce channel is a stable and secure network throughout the customer journey – whether in browsing, consideration or checkout. Thanks to a trusted, long-term partnership with CITIC Telecom CPC, the group was able to accelerate its digital transformation and successfully transition from a luxury retail shopping experience to online shopping in a more personalized and secure way. This assisted the group to further develop its online-to-offline (O2O) commerce strategy to achieve exponential sales growth in the long run.
CITIC Telecom CPC is committed to serving enterprise customers with our managed service, offering customized ICT solutions that integrate advanced technologies to address their unique requirements and business goals, allowing them to explore business opportunities at ease. Please feel free to contact our professional consultants for a free consultation!
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