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Marketing Director / Deputy Marketing Director

Marketing Director / Deputy Marketing Director

Hong Kong

Key Responsibilities: 


Overview


  • Support Senior VP for planning, development and implementation of all marketing strategies in Hong Kong Market, including but not limited to marketing communications and public relations activities(both external and internal), to cope with dynamic market change and business strategy
  • Adept at building teams across multiple marketing disciplines such as: field, product, partner, brand, AR/PR, customer references, global campaigns, demand gen, events, social, executive marketing, and more
  • Support and drive the transformation of workplace and collaboration environment across regional team


I. Marketing communications and public relations


  • Responsible for creating, implementing and measuring the success of: comprehensive marketing, communications and public relations program that will enhance the Organization’s image and position within the marketplace and the general public,
  • Facilitate internal and external communications; and, all Organization marketing, communications and public relations activities and materials including publications, media relations, client acquisition and so forth
  • Ensure articulation of Organization’s desired image and position; assure consistent communication of image and position throughout the Organization and all constituencies, both internal and external.
  • Responsible for editorial direction, design, production and distribution of all Organization publications
  • Coordinate media interest in the Organization and ensure regular contact with target media and appropriate response to media requests.

II. Field Marketing and Operations

  • Plan and implement effective marketing strategies to meet the assigned target.
  • Analyze customers’ needs, monitor program performance and prepare various management reports.
  • Organize both internal and external marketing programs and activities. 
  • Co-ordinate with other departments for the planning and execution of various marketing campaigns and press events. 
  • Coach and motivate delegate team / subordinates daily operations, with quality assurance 
  • Liaise with external marketing suppliers in order to achieve the best results in the most cost effective way. 
  • Prepare marketing materials in both English and Chinese, and deliver in a timely manner.
  • Handle any ad hoc projects as assigned 


Job Requirements: 
  • Degree in Marketing or related disciplines.
  • Minimum 8-10 years relevant experience in marketing field with proven track record in IT related business.
  • Knowledge on IT industry and DX services is a plus.
  • Proven marketing campaign experience and ability to manage budgets.
  • Strong copywriting skills, presentation and analytical skills.
  • Experience with digital marketing forms such as social media marketing and content marketing; Good negotiation skills with PR Firms, media and advertising agencies.
  • Experience in people management as well as team player
  • High competence in project and stakeholder management.
  • Strategic, excellent business acumen, creative
  • Proficient in MS office
  • Excellent command of spoken and written English, Cantonese and Mandarin.


We offer 5 days work, good career prospects, competitive remuneration and benefits package. Please send your full resume with salary expectation via email to jobs@citictel-cpc.com
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